Category: Entrepreneurship

  • New Aptiw Design

    We’re in the middle of redesigning our website, and it’s coming together beautifully. Huge shoutout to our amazing team. Their hard work is really paying off, and we can’t wait to show the fresh, new design to everyone.

  • Some Direction Finally

    From battling with some tricky technical implementations to looking for ways to solve power issues, both at home and at the office. Its been a very stressfull past couple of days. However, today’s progress has sparked a renewed belief that we’re heading in the right direction.

  • Arrogance Vs. Talent

    Finding very talented people often comes with an interesting challenge. It’s almost as if a certain level of arrogance comes hand-in-hand with competence. This is not always a bad thing. But it becomes a real problem when it prevents someone from listening, or following instructions. That’s when talent, no matter how impressive, turns into a…

  • Still On Hiring

    I’ve been through my fair share of job applications and interviews. If you’re anything like me, getting those rejection emails can make you wonder, “I did everything right — why didn’t I get the job?” You might end up consoling yourself with, “Well, it’s their loss.” Now that I’ve experienced the hiring process from the…

  • Soutle Focus

    The past few weeks have been a whirlwind. Balancing client projects and other commitments has made it challenging to carve out time for Soutle. This week, my top priority is to clear all other tasks off my plate so I can focus on pushing the MVP. We have a few hundred people on the waitlist,…

  • Undeteriorating Standards

    Tonight, my parents and I went out for dinner, and our conversation turned to an interesting topic: why do the standards of many organizations seem to decline as they grow? When an organization first starts, it’s often at its best. The founders are fully involved, pouring their heart and soul into every detail. Naturally, no…